ethnographers.net
The PacEth Blog: February 2012
http://www.ethnographers.net/2012_02_01_archive.html
People share opinions, ideas, and viewpoints with whomever is interested. Thursday, February 9, 2012. Bring Home a Piece of Sweden from Ikea. Really? IKEAs Selfish Decision About Food, and What It Means to an Ex-Pat Swedish Anthropologist. Helena Ottoson, Pacific Ethnography, Port of Los Angeles). However, I soon realized that I was not the only disgruntled customer. The Swedish ex patriots around the world were in uproar! No, thank you! Publicado por PacEth: Applied Anthropology Just About Everywhere.
ethnographers.net
The PacEth Blog: October 2011
http://www.ethnographers.net/2011_10_01_archive.html
People share opinions, ideas, and viewpoints with whomever is interested. Wednesday, October 5, 2011. Avoiding End User Alienation: Enrich, Don't Simplify! Weve run into this problem before. Manufacturers sometimes have the idea that end-users want things to be simple. Fair enough. But end-users also have some fairly complex tasks in mind for their technology. And they usually have some idea about how to install and use things, even before they open the box and read (browse? Subscribe to: Posts (Atom).
ethnographers.net
The PacEth Blog: January 2010
http://www.ethnographers.net/2010_01_01_archive.html
People share opinions, ideas, and viewpoints with whomever is interested. Monday, January 25, 2010. Google in China: Ethnographic Perspectives. Google is not, presently, a good fit for China. Her comments neatly summarize the experience of our research teams (and my personal experience living from time to time in Beijing and here and there) over the past ten or so years. Tyler Rooker at his 中关村 blog. Google doesn't provide access to the rich media content that other sites do. Google has not tapped into t...
ethnographers.net
The PacEth Blog: March 2010
http://www.ethnographers.net/2010_03_01_archive.html
People share opinions, ideas, and viewpoints with whomever is interested. Tuesday, March 23, 2010. As usual, things are more complicated than our USA news reporters would have us believe. True enough, Google has not done enough to make itself relevant in China. But for many Chinese people, particularly graduate students and people in Tech, Google has offered things that others either don't do or don't do well. Like their translation service, for example. To a suggestion that China is headed back to the Q...
ethnographers.net
The PacEth Blog: June 2009
http://www.ethnographers.net/2009_06_01_archive.html
People share opinions, ideas, and viewpoints with whomever is interested. Friday, June 19, 2009. Action Steps in Printer Use: Design Flaws for Visually (Un)impaired. After lunch with Carmen Aplegren. The intrepid publicist at the Braille Institute of America. And owner of Gal Pal Val, the amazing guide- hund. Function printer (not the one pictured at right, which I borrowed from the Internet. You see, our printer is wrapped in a shiny black plastic case. To use the scanner, we have to unplug the USB.
ethnographers.net
The PacEth Blog: September 2011
http://www.ethnographers.net/2011_09_01_archive.html
People share opinions, ideas, and viewpoints with whomever is interested. Tuesday, September 13, 2011. Walmart China knows what WM USA is Re-learning. Walmart is usually thought of as a monolithic, hugely successful global operator. In many ways, they are just that. But WM USA is not WM China. Our team is in China this week (doing some shopping, and while we dont share any pictures from inside the store, we do quite a lot of shopping). Publicado por PacEth: Applied Anthropology Just About Everywhere.
ethnographers.net
The PacEth Blog: January 2013
http://www.ethnographers.net/2013_01_01_archive.html
People share opinions, ideas, and viewpoints with whomever is interested. Wednesday, January 23, 2013. Food Practices: Is That Butter? Jovan (25, born in California, raised in Mexico, finished highschool while working in the fields in Central California, has a couple years of community college and is looking into a college program in law enforcement), is just setting up his kitchen in his new apartment while his roommate is visiting his family in Europe. Jovan gave me a tour of his kitchen. Now, if we ar...
ethnographers.net
The PacEth Blog: January 2012
http://www.ethnographers.net/2012_01_01_archive.html
People share opinions, ideas, and viewpoints with whomever is interested. Tuesday, January 24, 2012. Mom and Pop Microbusiness (or, just Mom? Why would an anthropologist care about a mom and pop shop? 160; What do you buy there? 160; More after the jump. Publicado por PacEth: Applied Anthropology Just About Everywhere. Subscribe to: Posts (Atom). Brazil, Sweden, China, India. The reason is experienced people. Jo Yung has been working in rural and urban China, in just about every province of the PRC, ...
ethnographers.net
The PacEth Blog: Food Practices: Is That Butter?[by Ken]
http://www.ethnographers.net/2013/01/food-practices-is-that-butterby-ken.html
People share opinions, ideas, and viewpoints with whomever is interested. Wednesday, January 23, 2013. Food Practices: Is That Butter? Jovan (25, born in California, raised in Mexico, finished highschool while working in the fields in Central California, has a couple years of community college and is looking into a college program in law enforcement), is just setting up his kitchen in his new apartment while his roommate is visiting his family in Europe. Jovan gave me a tour of his kitchen. Now, if we ar...
ethnographers.net
The PacEth Blog: September 2012
http://www.ethnographers.net/2012_09_01_archive.html
People share opinions, ideas, and viewpoints with whomever is interested. Tuesday, September 18, 2012. The Meaning of Clean (And Dirt). The Meaning of Clean (And Dirty). Pretty obvious, right? We were recently in China, where we were looking into household cleaning practices for a maker of household cleaning products. We learned that what counts as clean may not match up with our American understanding of what clean means. Have to do the ethnography of cleaning. That critical step has to be taken bef...
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