blog.mediadroit.com
Monetization | Mediadroit blog
https://blog.mediadroit.com/category/monetization
Lead generation trends and tips for publishers. Using LeadWise with pay-per-lead campaigns. May 13, 2010. Though we like to avoid pay-per-lead campaigns when we can, since it shifts all the risk onto the publisher, today’s reality is that Google has trained a new generation of marketing managers to insist on the shift of this risk. LeadSelect 3-minute Webinar demo. What is the ideal way to monetize lead generation? November 14, 2009. Even before Folio: Magazine’s recent article on Mediadroit. And how cus...
blog.mediadroit.com
Monetization | Mediadroit blog
https://blog.mediadroit.com/tag/monetization
Lead generation trends and tips for publishers. What is the ideal way to monetize lead generation? November 14, 2009. Even before Folio: Magazine’s recent article on Mediadroit. And how customer Restore Media uses our Web-based lead-gen software, we’ve had discussions with several well-known B2B media companies about how best to monetize lead generation. We have several answers to this, which I’ll cover in this blog post. Web site lead gen campaigns run through the content management system. That’s...
blog.mediadroit.com
LeadWise pricing model shifts — plus, new field trial option now available | Mediadroit blog
https://blog.mediadroit.com/2009/10/03/leadwise-pricing-model-shifts-plus-new-field-trial-option-now-available
Lead generation trends and tips for publishers. Lead generation still lags at most media companies. Lead generation ad copywriting best practices →. LeadWise pricing model shifts — plus, new field trial option now available. October 3, 2009. After we developed our original pricing model, our good friend Mitch Rouda. Bottom line: Too complicated, and too expensive! When we first launched Mediadroit. Publishers asked us if there was a way to try out LeadWise. Take a one-time dump of your reader data. Newsl...
blog.mediadroit.com
New pricing model for publishers | Mediadroit blog
https://blog.mediadroit.com/2010/07/28/new-pricing-model-for-publishers
Lead generation trends and tips for publishers. Using LeadWise with pay-per-lead campaigns. New pricing model for publishers. July 28, 2010. We’ve been hearing from publishers that they like our lead generation tool but the price of entry was too steep to get past higher-ups. There were also worries about per-lead charges and confusion over brand group pricing. We hear you loud and clear! We’re delighted to roll out a completely new pricing model for LeadWise that makes it easier than ever to buy. You ar...
blog.mediadroit.com
Build vs. buy | Mediadroit blog
https://blog.mediadroit.com/category/build-vs-buy
Lead generation trends and tips for publishers. Category Archives: Build vs. buy. Why hosted lead-generation solutions provide better ROI than in-house solutions. January 17, 2010. As publishers begin 2010 and emerge from one of the worst years in media history, they do so no doubt much leaner than when they started 2009. Publishing staffs have been decimated, including many IT and e-media staffs. That are common in B2b media. Still, lead-gen continues to lag. At most media companies. Another problem is ...
blog.mediadroit.com
Lead generation still lags at most media companies | Mediadroit blog
https://blog.mediadroit.com/2009/09/18/lead-generation-still-lags-at-most-media-companies
Lead generation trends and tips for publishers. LeadWise pricing model shifts — plus, new field trial option now available →. Lead generation still lags at most media companies. September 18, 2009. Folio: published its latest survey on e-media trends. At publishing companies, and I’m surprised to see that lead generation still lags as a revenue generator. Only 25% of publishers reported that they earn money from lead generation. There are several reasons we like lead generation, but here are the top few:.
blog.mediadroit.com
What is the ideal way to monetize lead generation? | Mediadroit blog
https://blog.mediadroit.com/2009/11/14/what-is-the-ideal-way-to-monetize-lead-generation
Lead generation trends and tips for publishers. Lead generation ad copywriting best practices. Why hosted lead-generation solutions provide better ROI than in-house solutions →. What is the ideal way to monetize lead generation? November 14, 2009. Even before Folio: Magazine’s recent article on Mediadroit. And how customer Restore Media uses our Web-based lead-gen software, we’ve had discussions with several well-known B2B media companies about how best to monetize lead generation. That’s bad. ...So rega...
blog.mediadroit.com
Education | Mediadroit blog
https://blog.mediadroit.com/category/education
Lead generation trends and tips for publishers. Lead generation ad copywriting best practices. October 31, 2009. As media companies shift to a lead-generation model, a tremendous cultural shift needs to take place both with the media sales reps as well as with advertisers on how to craft copy for maximum response. I continue to be amazed at how advertisers just don’t understand how to craft copy for lead gen. As such, we’ve crafted this handy powerpoint. New pricing model for publishers. Build a website ...