ncmark.com
People · Neustadt Creative Marketing
http://www.ncmark.com/about/people
The Neustadt Creative Marketing team has expertise in market research, brand strategy, and creative implementation. We specialize in brand work for colleges, universities, and schools. Office Manager and Executive Assistant. Senior Writer and Content Strategist. Start Date: January 1997. Mark holds a B.A. from the University of Chicago and a Ph.D. from Johns Hopkins University. He writes a blog called Marketing Education. Start Date: September 2014. Jessica brings years of experience in advertising to NC...
karlyntest.wordpress.com
How is your institution different? | Karlyn Morissette Archive
https://karlyntest.wordpress.com/2009/09/07/how-is-your-institution-different
An archive of my blog posts from the higher ed glory days. Read more on www.doteduguru.com. Laquo; Funniest email forward EVER. Need a crash course in Internet Marketing? How is your institution different? The problem, of course, is that every other college in the country is marketing these same points. And they all think that these points are differentiators. Better yet, when you list those points, make an honest assessment of them yourself. Some would argue that branding is irrelevant. But I couldnR...
shirky.com
» Napster, Udacity, and the Academy Clay Shirky
http://www.shirky.com/weblog/2012/11/napster-udacity-and-the-academy
Laquo; Save Homicide Watch. Remembering Aaron by taking care of each other. Napster, Udacity, and the Academy. Fifteen years ago, a research group called The Fraunhofer Institute announced a new digital format for compressing movie files. This wasn’t a terribly momentous invention, but it did have one interesting side effect: Fraunhofer also had to figure out how to compress the soundtrack. The result was the. Motion Picture Experts Group Format 1, Audio Layer III. They crushed Napster’s organization....